**Target Audience: college students, urban middle class adults in their 20s-30s** ***Please do not use the words shirt or tee in the brand name. The name should have nothing that sounds apparel like in it.*** Names I Like: Obey, Junk Food **Words to Avoid: Tee, Shirt, Fresh, Urban, Hood, Ghetto, Certified, Skull, Swag** **Think along the lines of urban, hip hop type of names; however, do not use the words urban or hip hop. Want a simple easy to remember and spell brand name, yet catchy at the same time.** For instance, here are simple easy to spell names that people can remember: http://www.fineassgirls.com/shop/ http://www.dymelyfe.com **Please note that the name for this brand should not sound ghetto, but should appeal to the target audience (no curse words).** Tshirt styles will range from just the name of the shirt displayed on the tee, to a logo based on the brand name, to full graphic tees. **Clothing will be for both male and females; therefore, the name cannot be girly.**
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