Online jewellery marketplace Name Ideas
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Client brief
We are looking to launch an on-line jewellery marketplace where customers can buy jewellery from £25 ($40) to £4,000 ($6,000) direct from the jewellery designer.
Jewellery designers will be vetted by our in-house jewellery experts, based on quality and value, and only those accepted will be able to sell their jewellery on the marketplace.
Each product will have multiple high quality images, videos of the piece being unpackaged and put on, information about the designer and a full description of the goods.
Customers will then be able to buy direct from the designers using our secure, centralised ecommerce and order processing facility (similar to etsy.com or NotOnTheHighStreet.com) with a 30 day, no fuss, money back guarantee.
Brand traits, we are looking for very clean, modern, quality, professional, basically, if Apple sold jewellery, this is what the site would feel like. The site will have extremely high quality design, images, video and seamless web 2.0 navigation and integration with social media. The look and feel with be simple: ‘Apple meets Boden’ and the site will offer progressive, jewellery-specific tools and features to help find the perfect item.
We are looking to launch an on-line jewellery marketplace where customers can buy jewellery from £25 ($40) to £4,000 ($6,000) direct from the jewellery designer.
Jewellery designers will be vetted by our in-house jewellery experts, based on quality and value, and only those accepted will be able to sell their jewellery on the marketplace.
Each product will have multiple high quality images, videos of the piece being unpackaged and put on, information about the designer and a full description of the goods.
Customers will then be able to buy direct from the designers using our secure, centralised ecommerce and order processing facility (similar to etsy.com or NotOnTheHighStreet.com) with a 30 day, no fuss, money back guarantee.
Brand traits, we are looking for very clean, modern, quality, professional, basically, if Apple sold jewellery, this is what the site would feel like. The site will have extremely high quality design, images, video and seamless web 2.0 navigation and integration with social media. The look and feel with be simple: ‘Apple meets Boden’ and the site will offer progressive, jewellery-specific tools and features to help find the perfect item.
Submitted by Rob
166
Names submitted
9
Naming experts
21
Votes cast
Jun 1, 2012
Closed on
Name ideas from this contest
166 name ideas were submitted by experts in this contest. Browse the best name ideas and register your favorite domain.
Naming tips for Online jewellery marketplace
Keep it pronounceable
A good business name should be easy to say out loud and spell from memory. If you have to spell it out every time you say it, it will slow down word-of-mouth growth.
.com still beats clever TLDs
Despite hundreds of new extensions, .com remains the most trusted TLD for professional brands. Customers default to typing .com - pick a .com name whenever possible.
Avoid trademark traps
Before you register, run a quick trademark search to make sure the name is clear in your industry. Similar names in the same category can lead to costly disputes later.
Test it in a sentence
Say "I work at [name]" or "Check us out at [name].com" out loud. The name should sound natural, confident, and memorable in everyday conversation.
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