Career Coaching for Do-Gooders Name Ideas
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Client brief
An innovative, very personal and fun career coaching business for people trying to find work in the environmental/sustainability/humanitarian sector. The focus is on helping people to identify the career path that will make them happiest rather than finding people a job. I will do this by coaching people to identify their interests, their strengths and personality and the ideal job roles for them, and then educate them about all the different roles and organisations that would suit them in the sector.
I have 10 years of experience working in all sorts of different roles across the sector so I need the brand to demonstrate that I'm a real expert in knowing about job opportunities as well as the psychology behind making sure people choose the job that will make them happiest.
The organisation will focus on helping postgraduate sustainability students to make the right choices early in their career but I will also work with people later in their career as well. I will use online video courses, one-to-one career strategy sessions and networking events.
I quite like the strapline "helping do-gooders to do more good", although this focuses on their contribution rather than their happiness so it's not quite right. I also like "equipping the next generation of sustainability leaders" as a strapline. I also quite like the term "project" because it sounds fun - so something like "the good work project"
I'd like people to immediately be able to tell what I'm offering from the name.
An innovative, very personal and fun career coaching business for people trying to find work in the environmental/sustainability/humanitarian sector. The focus is on helping people to identify the career path that will make them happiest rather than finding people a job. I will do this by coaching people to identify their interests, their strengths and personality and the ideal job roles for them, and then educate them about all the different roles and organisations that would suit them in the sector.
I have 10 years of experience working in all sorts of different roles across the sector so I need the brand to demonstrate that I'm a real expert in knowing about job opportunities as well as the psychology behind making sure people choose the job that will make them happiest.
The organisation will focus on helping postgraduate sustainability students to make the right choices early in their career but I will also work with people later in their career as well. I will use online video courses, one-to-one career strategy sessions and networking events.
I quite like the strapline "helping do-gooders to do more good", although this focuses on their contribution rather than their happiness so it's not quite right. I also like "equipping the next generation of sustainability leaders" as a strapline. I also quite like the term "project" because it sounds fun - so something like "the good work project"
I'd like people to immediately be able to tell what I'm offering from the name.
Submitted by crcawthorne
177
Names submitted
10
Naming experts
31
Votes cast
Oct 16, 2014
Closed on
Winning Name
GoodWorkExpert.com
Name ideas from this contest
177 name ideas were submitted by experts in this contest. The winning name was "GoodWorkExpert.com" - but these unused name ideas may be exactly what you need.
Naming tips for Career Coaching for Do-Gooders
Keep it pronounceable
A good business name should be easy to say out loud and spell from memory. If you have to spell it out every time you say it, it will slow down word-of-mouth growth.
.com still beats clever TLDs
Despite hundreds of new extensions, .com remains the most trusted TLD for professional brands. Customers default to typing .com - pick a .com name whenever possible.
Avoid trademark traps
Before you register, run a quick trademark search to make sure the name is clear in your industry. Similar names in the same category can lead to costly disputes later.
Test it in a sentence
Say "I work at [name]" or "Check us out at [name].com" out loud. The name should sound natural, confident, and memorable in everyday conversation.
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